StoryQuest Blog

Sales and Learning Strategies for the Enterprise

Leading Sales Performance Company Engages Unique Sales Enablement Solutions

September 4th, 2007 by Tim Keelan

Chicago, IL – September 4, 2007 – Miller Heiman, “The Sales Performance Company,” is experiencing outstanding results from the utilization of multimedia sales enablement solutions produced by StoryQuest, Inc. When international sales training leader Miller Heiman needed to raise the bar on how they could more effectively communicate the unique value they provide to the sales marketplace, they engaged StoryQuest.

Relating what we do and our differentiators; that’s easier said than done,” explains Jason Reed, vice president of business development, North America for Miller Heiman. “Short of running prospects or individuals through entire Miller Heiman programs, it’s tough to relate the essence of our strength, the power of our intellectual property, and the quality of the programs that we bring to bear. StoryQuest has built sales enablement tools that allow us to convey that essence to the marketplace in an authentic, unscripted, and powerful way.”

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